Avero
Smart Hospitality Starts Here
The Trusted Technology Partner for the Hospitality Industry
Empowering hospitality operators with the answers they need to transform their businesses and their lives.
Better operations don’t come from the back office
We believe hospitality operators should be with their guests, food, staff, and families, not stuck in the back office.
The Right Answer
Data is useless without a deep understanding of restaurants. Our software is infused with true operations intelligence to solve problems restaurants face every day.
The Right Person
Chefs need different insights than GMs, bartenders, or event coordinators. Avero enables each user to see the answers most relevant to their role and responsibilities.
The Right Time
Don’t wait for things to get off track before course correcting. Avero anticipates the questions operators ask and delivers answers when they’re most effective.
Built by hospitality operators—for hospitality operators
In 1997, while working as the CFO of an NYC restaurant group, Avero founder Damian Mogavero, was frustrated with his management team’s inability to answer basic questions about the restaurants’ performance. He wanted a better way to extract the data already being collected by the POS and to enable operators to use it to make better, faster, and more profitable decisions. In 2002, Avero was born.
Meet Avero’s Leadership Team
We pride ourselves on our hospitality experience coupled with our business and technology expertise to bring true innovation to restaurants of all sizes.
Douglas Hsieh
CEO & Founding board memberDouglas Hsieh is Chief Executive Officer and a founding Board Member of Avero. Doug has been involved in the business since the company’s inception in 1999, but officially joined Avero in a daily capacity in 2007.
Prior to joining Avero, Doug was a principal at Thomas H. Lee Putnam Ventures and a vice president at GE Capital.
Doug earned his bachelor’s degree from Dartmouth College.
- Favorite Food: Sweetbreads
- Favorite Beverage: Water
Robert Barracca
VP, Product OperationsAs Vice President of Product Operations, Robert Barracca helped build the infrastructure upon which Avero runs. He has worked on countless point of sale system integrations, customer support, and backup and failover system development. Based out of Avero’s Dallas office, Bob has worked his way up from Systems Analyst, his starting position at Avero in 2000.
Prior to Avero, Bob worked in the IT department at brokerage house M.A. Schapiro and was a senior consultant for SE Software. Bob is a graduate of Cooper Union in New York.
- Favorite Food: Steak
- Favorite Beverage: Vanilla Milkshake
Anthony Schaefer
VP, Sales and RevenueAs Vice President of Sales & Revenue, Anthony Schaefer is responsible for leading the Sales and Customer Success teams. His teams introduce restaurants around the globe to Avero and they’re passionate about helping existing customers take advantage of everything Avero has to offer in order to transform their food and beverage operations.
Prior to Avero, Anthony worked in the casino F&B industry for Harrahs, Caesars, and Boyd Gaming – using Avero to power his organizations.
Anthony earned a BS from the Cornell School of Hotel Administration, specializing in F&B Management.
- Favorite Food: Nana’s homemade pasta and sauce
- Favorite Beverage: A Sunday morning Michelada watching the Bear's game
Giving Back to the Hospitality industry
Careers through the Culinary Arts Program
We wholeheartedly support the C-CAP mission of preparing underprivileged high school students for college and career opportunities in the hospitality industry. Each year, Avero sponsors two C-CAP students and their mentors for all-inclusive trip to NYC to learn from leading chefs, managers, and restaurateurs while experiencing some of the nation’s most progressive dining trends.
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Epicurean Charitable Foundation
We share the ECF’s commitment to enriching the lives of hospitality students passionate about a career in hospitality and/or culinary arts. From co-sponsoring various events throughout the year, to hosting a student on a tour through the best hospitality experiences NYC has to offer, we’re proud of our support for this great organization.
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